Hiring Analysts

For your current company or one that you've covered in this course, explain in a blog post:

I will use two organization's I've used in the past when answering these questions. Those organizations are Redline Auto Service and ITEC.

How open does the company appear to be to the recommendations of a web analyst?

Both these organizations would be open to the recommendations made by a web analyst. In fact I know ITEC has has had some web analysis conducted by a third party. Redline Auto Service on the other hand hasn't and would likely be more open because of this.  

Are they a data-driven organization (from what you can tell)?  Why?


I wouldn't consider Redline Auto Service to be very data-driven, though data can always be useful. This company provides auto repair services which isn't too dependent on data. ITEC on the other hand is very data-driven. They need data related to where they should focus efforts, who is interested in their services, and how effective they have been performing. All of this is important information that can be obtained through data.

What are 3 things that you might do to change their company culture to be data-driven (or moreso)?

The first thing in any organization is to show them the important of data. Research should be done to try and find what sort of positive impacts it can make for an organization, preferably a related one. Once this is accomplished then a proper examination should be conducted on the needs of the organization. This should involve several members of the organization and the goal is to develop important metrics for data processing. A third thing I would do is try to make the whole thing exciting and if possible fun. Many people don't find data to be that interesting but they do like results. Taking a sample of data and showing the organizational leaders how it transcribes into something business related may get them more on board to work it into their culture.